Indicative rates for this audience size

Sonika sets their own price. These are the published ranges for creators in the 10K to 50K follower band, in INR — a starting point for a brief, not a quote.

Feed post

₹2,000₹1,000 to ₹5,000

Story

₹1,000₹500 to ₹2,500

Reel or video

₹5,000₹2,000 to ₹10,000

Each figure is the median for the band, with the 25th to 75th percentile spread beneath it, across 677 published rate cards. What a creator charges moves with the brief, usage rights and exclusivity.

Work with Sonika on Limurse

Register your brand to send a brief, agree terms and pay for the campaign in one place.