Brand profile
@auricmills
Auric Mills, run by Pavangati Agro Pvt. Ltd. out of Jaipur, is a direct-to-consumer flour brand built on freshly milled and custom-blended atta. Customers can build their own blend or buy purpose-made ones such as its fitness flour, and the brand streams its milling live as a freshness proof. It leans heavily on community language, claiming around 10,000 households as regulars.
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