Brand profile
Surreal
@eat_surreal
Surreal is a British breakfast cereal brand founded in 2021 by Jac Chetland and Kit Gammell, making high-protein, zero-sugar, plant-based versions of childhood cereals in cocoa, cinnamon, frosted and peanut butter. It sells direct by subscription and through UK grocers including Sainsbury's, Waitrose, Ocado, Co-op and Holland & Barrett.
Food & BeverageConsumer Goods
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