Ludi Soap

At Ludi Soap, we imagine soaps that transform an everyday gesture into a moment of discovery. Ludi Soap is a French brand born from a very simple question: how to transform an everyday gesture into a moment that children eagerly await? By observing their routine, one thing became clear: an object as simple as a bar of soap could become a true source of wonder. That's how Ludi Soap was born. Each transparent soap contains a surprise figurine, visible through its base, which is revealed with each use. Animals, dinosaurs, unicorns or seasonal collections… each world is designed to surprise, make you smile and make you want to use your soap to the very end. ÉMade from a glycerin base and without added perfume, our soaps combine simplicity and originality. They appeal to concept stores, gift shops, children's stores, museums and all points of sale looking for products that tell a story and create a real emotion. More than just a soap, Ludi Soap offers an experience. A small surprise that transforms everyday life into a magical moment.