@bonebrox
The start-up Bone Brox was founded in 2016 by Konrad Knops and Jin-Woo Bae. The aim was to bring collagen-rich organic bone broth onto the market under the Brox brand. They brought a trend from New York to Germany: instead of coffee, bone broth was now drunk to go on the streets there. This strengthened the founders in the idea of making 100 percent natural, organic bone broth accessible to health-conscious people, which is not only sustainably produced, but also contains important nutrients. As an osteopath, Konrad Knops often prescribed his patients grandma's superfood: bone broth. And nutrition coach Jin-Woo Bae still loves his mother's perfect broth: made from oxtail or duck. This is also where the impulse for Brox came from. In addition to the bone broths from organic free-range chickens and organic beef, the company now also offers vegan broths, spice mixtures and collagen powder made from 100% organic beef bones. The start-up rejected an offer from “Die Höhle des Löwen” in 2017. Brox is now listed in organic shops and in classic food retailers nationwide and in European countries.
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