@gushbeauty
Gush Beauty is an Ahmedabad-based makeup brand founded by Sheil Jain and operated by Ornet Beauty Pvt. Ltd. It sells skincare-infused colour cosmetics — lip products, tints and daily face essentials — that are vegan, cruelty-free and free of parabens and SLS. The brand is aimed squarely at a Gen-Z audience and describes its mission as uncomplicating makeup and making beauty joyful again.
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