What this campaign is about.
Factori Retailing is looking for creators to make one short, practical UGC video for people who want to start an online business without buying inventory or managing packing and shipping. For ₹5,999 total, a customer can launch an e-commerce store with their own website and domain, integrated payments, access to 10,000+ ready-to-sell products, and order fulfilment handled by Factori. The video should explain the offer in plain language and make the process feel understandable rather than hype-driven. Preferred categories include business, entrepreneurship, small business, e-commerce, side hustle, marketing, and fashion or clothing business. Nano creators and creators in other niches are also welcome; there is no strict follower requirement.
What each creator produces for this campaign.
1 × UGC videoabout 30s
One vertical 9:16 UGC video. Approximately 30 seconds; 25–45 seconds acceptable. Shoot, edit and submit the final video to Limurse. No social-media posting is required.
How this campaign will roll out and what we measure.
Execution flow
Phase 1: Selection Apply through this brief. Factori shortlists creators based on fit and their ability to explain a digital product clearly and naturally. Phase 2: Approved brief Selected creators receive Limurse's approved script or talking points and content guidelines. Follow the brief in your own natural voice; no independent campaign concept or script outline is required unless Limurse specifically asks for one. Phase 3: Shoot, submit and review Shoot and edit one vertical UGC video, then submit the completed final video to Limurse. Limurse reviews it for adherence to the approved script, brief and content guidelines. One to two revisions may be requested, and minor edits may be handled by Limurse. Payment is processed under the agreed campaign payment terms after the video is approved.
Theme suggestions
Rights usage
Who we're targeting and what they should publish.
Gender preference
Product sample
Locations
Required niches
Required mentions and creative guardrails.
Label it as an ad
Label this post as an ad. Paid, barter and gifted posts all need it. Turn on the platform's Paid partnership label, or start the caption with #ad, #collab, #sponsored or #partnership (in the first two lines on YouTube), and say it in the video too. Indian law (ASCI influencer guidelines and CCPA endorsement guidelines) requires this, and no brief can waive it.
Creator guidelines
Creative guidelines
retailing.factori.com lets anyone launch their own e-commerce store for ₹5,999: their own website and domain, Razorpay payments straight to their bank, 10,000+ ready-to-sell products and zero commission. The seller picks products and promotes the store; Factori's factories make the products and its Bengaluru fulfilment centre packs and ships every order across India, so there is no inventory to buy and no box to pack.
Open for applications
140 applied · usually decides ~4d