Top 25 Fashion Influencers in Mumbai (2026)

In Mumbai, fashion creators sit close to the film industry, stylists and the head offices of national apparel brands, so a lot of what trends across India starts here. When a brand searches for fashion influencers in Mumbai, it usually wants creators whose audience lives in the same city, because that is where the store, the delivery zone, or the event is. Start from that customer and the result you want after they see the post.

Use the ranked list on this page as a starting shortlist, not the answer. Open each profile, watch a few weeks of recent content, and read the comments to see whether real local followers are asking real questions. Many Mumbai fashion creators work with a stylist or a talent manager. Agree early who owns the outfits in the shoot, whether pieces are returned, and who signs off the final look.

• Start from where your customers live
• Use the ranking as a shortlist
• Read recent content and comments

Formats that tend to work here include outfit transitions, styling one piece three ways, red carpet and festive looks, and street style shot around Bandra and Colaba. Brands in apparel and ethnic wear labels, footwear, accessories, jewellery, and fashion marketplaces brief these creators most often. A mix usually beats one big name: one or two larger accounts for reach, and several smaller creators whose followers comment and ask where to buy.

Plan around the festive season from Ganeshotsav to Diwali, the wedding months, and big sale weekends, when feeds are busiest and the creators people trust are booked first. Content that goes live a week or two before a moment is buying content; content that goes live on the day is celebration content.

• Mix reach accounts with smaller creators
• Book ahead of local moments
• Post before the buying window

Creators are paid a fee per deliverable, sent product in a barter collaboration, or paid a commission through a link or code. Price usage rights and exclusivity separately from the post, and put the deliverables, dates, revisions, and payment terms in writing before anything is shot.

Every paid or gifted post needs a clear label such as Ad, Collaboration, or Partnership, in line with ASCI guidelines for influencer advertising, and the brief should list the claims the creator may make. On Limurse you can shortlist creators from this list, send one brief, approve content before it goes live, and pay each creator once the work is approved.

• Fee, barter, or commission
• Price usage rights separately
• Label every paid post